Time:01-13-2021 11:20

Development Advantage

Multi-Field Center, Hometown of Culture

·Heze city is located in the southwest of Shandong province, bordering Jiangsu, Henan and Anhui provinces.

·Heze is known to history as "Center of the Earth" and as an important political, economic and cultural center of Central Plains for several times.

· It is the famous hometown of peony, calligraphy and painting, opera, martial arts and folk art in our country.

Superior Location, Abundant Resources

· Heze, located in the transitional zone between the developed eastern coastal areas and the central and western regions, is connected to the coastal ports in the east and to the hinterland of the central plains in the west.

· The unique agricultural production condition makes Heze qualified to be a famous national production base for high-quality grain, cotton, forest and livestock.

· Heze is rich in coal reserves such as Juye coalfield, the largest, best and last coalfield in Eastern China.

Good Industrial Development Foundation

· A working system focusing on the processing of electric power, machinery, chemical industry, medicine, food, textile and forest products has been formed in Heze

Chemical products, suede garments, fruit and vegetable foods, and wooden crafts here are highly competitive in international market.

· Heze has established a strategic plan to strengthen the development of seven leading industries and make great efforts to build a highland in the border area of Shandong, Henan and Anhui.

Industrial and Commercial Treasure

· Heze is a treasure in the North China Plain, a pearl on the bank of the Yellow River, and a famous production base for high-quality grain, cotton, forest and livestock in China.

· Heze is the largest production, research, export and viewing base with most complete types of peony in the world.

· Heze has established trade partnerships with more than 180 countries and regions around the world, and more than 20 countries and regions have invested in Heze. 

Development Goals

Major engineering requirements for full-scale conversion of new and old kinetic energy:

To lay out future industries such as life and health, high-end equipment and cutting-edge new materials,

To expand emerging industries such as high-end chemical industry, bio-medicine, information technology, energy conservation and environmental protection,

To transform traditional industries such as mechanical and electrical equipment, agricultural and sideline products processing and trade logistics,

To eliminate backward production capacity in cement, textile, printing and dyeing industries,

To build a medical care and health demonstration base, a comprehensive experimental area for the development of modern agriculture, and a peony city in China.

To build Heze into a scientific development highland in the border area of Shandong, Jiangsu, Henan and Anhui provinces.

To build a petrochemical deep processing industrial cluster and a national modern coal chemical industry demonstration base in southwest Shandong, and to speed up the extension and distribution of chemical projects to the midstream and downstream of the industry.

To build a top ten city in the national pharmaceutical industry and a pharmaceutical city in Northern China.

To build an important mechanical and electrical equipment manufacturing base in the border area between Shandong, Jiangsu, Henan and Anhui.

To build a new energy vehicle production base and a research and development and production base for electronic lasers and graphene.

To build an important national agricultural and sideline products deep-processing base.

Relying on the advantages of our city's location and transportation, Heze will build a regional modern commercial logistics industry base.

Investment Promotion Projects

Innovative Drug Industrialization Project:

The project adopts a new synthetic process of dapagliflozin and patented technology of "preparation method of cephalosporin intermediate7-amino-3-methoxymethyl-2-cephem-2-carboxylic acid". The annual output volume is 150 tons of sterile raw materials,  of which includes 15 tons of dapagliflozin sterile crude materials and 135 tons of cefpodoxime proxetil. Mainly through the introduction of freeze dryers, the purchase of scraper pulverizers, multi-stage water purifiers and other advanced equipment at home and abroad, add an aseptic workshop in line with EU requirements to achieve a production capacity of 150 tons / year

The total investment of the project is RMB 200 million, reaching an annual sales income of RMB 300 million after delivery and a profit and tax of RMB 50 million. The construction period of the project is 2019 -2020.

Anti-cancer Drug Intermediates Project:

The anti-cancer drug intermediates project is located in Dingtao District, mainly constructing a total construction area of 200,000 square meters including areas such as research and development center, monitoring center, production center, office and supporting facilities.

The estimated total investment is RMB 3 billion. The estimated total investment is RMB 3 billion. The mode of cooperation is joint venture/cooperation/sole proprietorship

Hormonic Bulk Drug Intermediates Project with an Annual Output of 1000 Tons:

The hormonic bulk drug intermediates project with an annual output of 1,000 tons is located in Dingtao District of Heze City. The project covers an area of 200,000 square meters and focuses on building a high-tech park mainly for bio-pharmaceutical products, including 21-Hydroxypregna-1,4,9(11), 16- tetraene-3, 20-diketone-21-acetate (3-TR), medroxyprogesterone (8-DM) and 4-pregnene -17a, 21-diol-3, 20-diketone -21- acetate (hydrocortisone intermediates).

The estimated total investment is RMB 800 million. Economic benefit analysis and forecast of the project: After being put into operation, the annual output of hormone crude drug intermediates will be 1,000 tons, with sales revenue of RMB 4 billion and profit and tax of RMB 2 billion. The mode of cooperation is joint venture/cooperation/sole proprietorship.

Anti-tumor Biomedical Project:

Heze will build multi-purpose production lines for biological fermentation, extraction and synthesis, and the products include antifungal drugs: Caspofungin, Micafungin, Anidulafungin; other types of immunosuppressive agents and antitumor drugs: Sirolimus, Tacrolimus, Everolimus, Temsirolimus; super antibiotic drugs: including the Daptomycin, Ramoplanin, and other products. At the same time, production lines of 10 million anti-tumor freeze-dried powder injections for bulk drugs will be built.

The estimated total investment is RMB 1.15 billion. The mode of cooperation is joint venture.

Gede Biotechnology's Anti-cancer and Anti-AIDS Nucleoside Pharmaceutical Intermediates Project with an Annual Output of 200 Tons:

The project has a total construction area of 200,000 square meters, planning to build a research and development testing center and purchase supporting scientific research equipment, including 10 production workshops, 4 raw material warehouses, 4 finished product warehouses, 10 production lines (including equipment and supporting facilities), one office building and one dormitory building.

The estimated total investment is RMB 890 million. The construction period of the project is 2 years, and the mode of cooperation is joint venture and cooperation.

International Technology Transformation and Industrialization Project of High-End Cosmetology Suture:

The project covers a total area of about 30 mu of which the total construction area is 22,000 square meters, mainly including production workshop, office and research and development complex building, storage center, staff dormitory restaurant and auxiliary facilities, etc. There are more than 60 sets of production and research and development equipment purchased in this project. There are 50 million high-end cosmetology sutures produced annually.

The estimated total investment is RMB 90 million, including fixed investment for RMB 70 million, and working capital for RMB 20 million. The enterprise has provisions for RMB 35 million, with a financing gap of RMB 55 million.

Economic benefit analysis and forecast of the project: After delivery, the project will produce 50 million pieces of high-end medical beauty sewing needles and threads annually, with annual sales revenue of RMB 500 million and a profit tax of RMB 120 million. The modes of cooperation are unity, joint operation, contribution, etc.

Key Industries

Coal-Electricity Chemical Industry: Heze will give full play to the advantages of rich coal resources, relying on the three major coalfields of Juye, Shanxian and Caoxian in Heze and focusing on the deep development of coal resources, accelerate the construction of mines, vigorously develop coal, power generation, coal chemical and mechanical and electrical projects, and strive to build coal-electricity chemical industry bases.

Petrochemical Industry: Relying on adjoining Zhongyuan Oilfield and rich oil and gas resources, with the help of enterprises such as Shandong Dong Ming Petroleum Chemical Group, Yuhuang Chemical (Group) Co., Ltd. and Shandong Sunsine Chemical Co., Ltd., Heze will make efforts to build a petrochemical base with crude oil processing as the leader and organic chemical raw materials, synthetic materials and fine chemicals as the main body.

Processing of Agricultural and Sideline Products: Heze will develop the processing of agricultural products and livestock and poultry products relying on rich agricultural and livestock resources, a large consumer population and cheap labor, improve the processing depth of the food industry through the utilization of high and new technologies such as bioengineering, introduce processing projects of fruits and vegetables, dairy products, meat products, health products and other products, and transfer food industry and factories.

Trade and Logistics Industry: Heze will make use of its advantageous location to define preferential policies in terms of capital, taxation, land, etc. to build a logistics base and develop various professional markets.

Cultural Tourism: Heze will focus on the introduction of cultural tourism resources with rich cultural deposits such as Water Margin Cultural City, Sun Bin Tourist City, Fangshan and Jinshan Tourist Area and scenic spots such as Caozhou Peony Garden, Flowery Garden, Yellow River Forest Park, Zhaowang River Park, etc., and develop an ecological tourism of "forest in plain, granary in forest".

Forest Industry: Relying on abundant forest resources, Heze will build six forest bases including poplar, tung tree, nursery stock and strip of medlar tree to develop woods processing. In addition, Heze will optimize the structure of forest industry, build a batch of deep processing projects with high scientific and technological content and large production scale and focus on the introduction of high-grade plate, high-grade furniture, home furnishings, handicrafts and woodworking machinery and other related projects.

Textile Industry: Heze will build a medium and high-end high-quality cotton yarn production base, focus on the development of industrial fabrics, decorative textiles, high-grade fabrics, etc., and actively introduce end products of textile such as clothing and bedding to gradually lengthen the industrial development chain.

New Materials Industry: Heze will adhere to the basic, pioneering and strategic principles, vigorously develop renewable energy sources such as solar energy, geothermal energy and biomass energy, and focus on building regional new energy bases.  In addition, Heze will also highlight the development of high-end materials (graphene) such as polymers, special metal functions and new inorganic nonmetals, and focus on creating regional new material clusters.

Leading Enterprises

Shandong Sanxin Industrial Co., Ltd.

Shandong Sanxin Industry Co., Ltd., founded in 1992, is an innovative business enterprise group and now has developed into a business group company that integrates supermarket chain, cosmetics chain, e-commerce, agricultural and sideline products integration base, green food contract manufacturing, logistics and distribution, business investment, real estate intermediary chain and other integrated operations.

Sanxin Group now has a complete internal control management system, a leading ERP information management system and a professional management team with more than 2,000 regular employees and 60,000 square meters of property management area.  The Group implements the non-tradable shares reform and sharing mechanism of group co-ordination, operation in different formats, independent accounting and independent management. With the development strategy of brand integration, Sanxin Group has now developed into a relatively large-scale business chain enterprise in southwest Shandong Province and is one of the ten largest chain enterprises in Shandong Province. On January 6, 2015, SECN was successfully listed with stock code 831579

Shandong Yintian Farmers Group

Shandong Yintian Farmers Group is a "national logistics standardization demonstration enterprise" approved by the Ministry of Commerce. The Group, founded in March 2013, is located at No.6 Kunming Road, Mudan District, Heze City, Shandong Province. The Group aims to build an innovative and intelligent agricultural batch market through the construction of a supply chain system platform for agricultural products circulation. The company takes the traditional wholesale market as the core, and promotes the development with the peripheral independent business types to: build the cold-chain logistics with relatively close correlation; establish outlets for urban retail and agricultural supermarkets through wholesale markets; serve merchants through market operation data; open up the connection between upstream and downstream supply chains to build an Internet of Things brand, and develop strategic cooperation in intelligent agricultural production bases; develop intensive and intelligent delivery of fresh and fast moving consumer goods through intelligent and unified storage and distribution; develop e-commerce for agricultural products in which merchants and bases operate simultaneously online and offline.

Heze Jiahe Plaza Co., Ltd.

Heze Jiahe Plaza Co., Ltd., established in 2006, is a business enterprise integrating shopping, catering, entertainment and leisure. The company now operates a shopping plaza of 70,000 square meters in Juye, which is mainly engaged in 16 business types such as life supermarkets, popular department stores, popular dress, gold and jewelry, restaurants, delicacies, children's playground, cinemas, KTV, etc. And there are 20 community convenience stores in Juye. In 2016, the company turned to Heze and set up shops. At present, a 10,000-square-meter Jiahe Plaza (Aocheng) has been built, which mainly operates supermarkets, department stores, clothing, catering and other business types. And there are ten community convenience stores in the urban area. A Jiahe Plaze of 160,000 square meters is under construction and is expected to be completed in 2019. The shopping malls are equipped with high-grade interior decoration, central air conditioning, sightseeing elevators, two-way escalators and other supporting facilities, with 2,000 employees.

The company has always taken high starting point, high standards and strict requirements as guidelines, regarded "customer first, service foremost" as tenet, took "creating value for customers, creating opportunities for employees, and taking responsibility for the society" as mission, took "seeing customers as friends, serving as the basis, exchanging genuine products for genuine ones" and "making employees happy to work and live happily" as management concepts, and took "integrity, love, ingenuity and civilization" as core values, advocated green, environmental protection, health, quality management and service, and continuously formulated and improved the enterprise operation system, management standards and rules and regulations. Jiahe has been recognized by all sectors of society.

Shandong Ruifan Craft Co., Ltd.

Shandong Ruifan Craft Co., Ltd., established in 2006, is a private e-commerce enterprise integrating the production, storage and sales of solid wood furniture. The enterprise covers an area of more than 200 mu and has more than 600 employees, 86 of whom are professional and technical personnel. It is the largest e-commerce enterprise in southwest Shandong with online shops on Tmall, Jingdong and Alibaba, offices in Heze and Hangzhou, and storage bases in Beijing, Shanghai, Guangzhou, Wuhan, Xi 'an, Shenyang, Chengdu and Dezhou.

The company has undergone three transformations: processing materials supplied by clients, processing by orders and foreign trade export, and went into e-commerce industry in 2012. In 2013, the company took the lead in setting up 20 online stores on Tmall, Jingdong and Alibaba and realized online sales revenue of more than RMB 40 million, creating a precedent for the successful e-commerce transformation of many foreign trade enterprises for arts and crafts in Heze. The products mainly include six series such as furniture in study room, bedroom, kitchen, toilet, outdoor, and kid's furniture of more than 1,000 varieties. The product style is mainly the style of northern Europe, Japan and south Korea, with more than 80% of original products. At present, the company has applied for 60 patents for its products and has four major brands, namely "Jiayi", "Yiliuyuan", "Ruifan" and "JIAYI YIJIA".

The company has trained and recruited more than 60 talents in various e-commerce sales. In 2015, the sales volume on the day of the "Double Eleven" exceeded RMB 12 million, and the annual sales volume exceeded RMB 100 million. In 2016, sales on the day of the "Double Eleven" reached RMB 21 million, with annual sales exceeding RMB 200 million. In 2017, "Double 11" sales reached RMB 41.8 million and annual online sales reached RMB 450 million. In the past five years, Ruifan Craft has created a business myth that the electric business online sales from 0 to nearly 500 million. On the day of Double 11 in 2018, Ruifan's sales exceeded RMB 50 million.

However, the company has never forgotten to return to society in the process of continuously innovating and expanding its e-commerce business. From 2015 to 2018, Li Zhen held more than 80 free e-commerce lectures and more than 5,500 trainees to all walks of life in combination with his own e-commerce business history. Under his guidance, more than 30 craft enterprises have realized e-commerce transformation, more than 200 individual processing households have established their own enterprises, realized online order business and brought more than 12,500 people into employment. The company has not only developed itself, but also promoted the development of many logistics enterprises. 

Shandong Weilimao Environmental Protection and Technology Co., Ltd.

The company is located in the precision poverty alleviation workshop in Xifanzhuang Village, Yuncheng County Economic Development Zone. The company was established in March 2015 with a registered capital of RMB 5 million by Zhang Zongdui. The company's main business is to sell home fashion products on the Internet: full-automatic shoe covers, electronic mousetraps, disposable shoe covers, etc. It is a company that has the Internet as its main sales channel and is a modern e-commerce enterprise that integrates development, sales and service.  The company adopts advanced network operation technology and strict management system, and adheres to the tenet of "customer-oriented, driving the economic growth of local regional e-commerce companies" to realize a rapid development. At present, the company has already formed an e-commerce operation team with the Internet as its core technology: including professional e-commerce operation director and more than 30 employees for art design, product development, customer service, etc.

New buildings are rising one by one. With the continuous improvement of people's living standards, people's requirements for the quality of life are getting higher and higher. Therefore, the company has developed household cleaning products, automatic shoe cover machines, disposable shoe covers, electronic mousetraps and other products. Shandong Weilimao Environmental Protection and Technology Co., Ltd. has established its own brand-"Weilimao", trademark and several patents.

TAB Fishing Gear in Shanxian County

"TAB" is a well-known brand for fishing gear sales on Taobao. It is an outdoor product company specializing in selling high-end fishing gear which is established by Wang Huinan, a maker in Shanxian. It has 8 online stores, including "Tongming Shiji Store", "Shunde Dianfeng Outdoor Shop" and "TAB Outdoor Flagship Store" on Tmall, as well as "TAB Outdoor Flagship Store" and "TAB Tongming Shiji Store" on Jingdong. In 2018, the annual sales exceeded RMB 150 million.

The company was established in 2008, mainly focusing on the sales of e-commerce platforms such as Taobao, Tmall and Jingdong. After several years of development, TAB has two operation centers in Beijing and Shanxian, and 2 storage and logistics centers in Shanxian and Ningbo, with a total area of 15,000 square meters, 14 core operation teams and more than 370 employees. Its business covers dozens of businesses such as research and development of fishing gear, cooperative production, online sales, offline experience, and e-commerce operation.